The Story Behind Edmonton's Largest In-Stock Flooring Selection
Your Edmonton flooring stores with locations in South & North Edmonton
How Flooring Superstores Started
In 1992, four Ortynski brothers opened Carpet Direct Outlets in Edmonton. They had all spent years in the flooring industry, and they kept running into the same problem: customers waiting two or three weeks for products a well-run store should have had on the shelf. The order-and-wait model was standard. That didn't mean it was good.
Their solution was to buy in volume directly from manufacturers, skip the middlemen, and keep everything in stock. Better prices. Better availability. No waiting. It was an advantage that competitors couldn't easily match on either front, and it became the foundation everything else was built on.
By 1997 the business was thriving and Carpet Superstores was born. For the next 21 years, the name was everywhere in Edmonton, backed by a face most Edmontonians recognized immediately: Oiler great Craig Simpson. Over that time, the company invested more than five million dollars making Carpet Superstores a household name across the city.
Then came the harder decision. Flooring trends were shifting away from carpet and toward hard surfaces, and a name built around carpet wasn't telling the whole story anymore. In 2018, after more than two decades, they made the call to become Flooring Superstores. Walking away from that kind of name recognition wasn't easy. It was the right move.
Today both stores are still family-run, with the second generation of the Ortynski family at the helm. Each location is individually owned and operated. The philosophy hasn't changed since the beginning.
Our In-Stock
Philosophy
The in-stock model was the whole point from day one, and it's still how the business runs. Carpet, vinyl plank, laminate, linoleum, and more arrive on a continuous basis, with containers coming in weekly. Combined inventory across both showrooms and the head office warehouse runs close to two million square feet. That level of stock isn't incidental. It's the entire strategy.
Wide
Variety
Because of our buying power, each store location offers a variety of innovative flooring such as laminate, hardwood, vinyl plank, carpet, tile, and linoleum.
Immediately
Available
We carry & install a vast selection of in stock flooring solutions suitable for both residential and commercial installations.
Professional
Installation
Our Install Crews will come to your home to take onsite measurements to confirm your square footage and the layout of the room you are putting the floor into.